Download PDF 7. This snapshot provides an overview of adoption of communications technologies by Canadian households from , and illustrates household communications expenditure trends. Canadian households continued to abandon landline telephone service in favour of mobile service, with almost a third subscribing to mobile service only. Footnote 2. In comparison, the average annual inflation rate in Canada was 1.
Cable in decline, but still top TV delivery method: study » Playback
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Cable TV penetration in the U.S. 2017, by household income
In another ominous sign for the US pay-TV industry, a new study revealed that that the industry's penetration rate is slipping even as the number of potential customers keeps going up. The study, conducted by Leichtman Research Group Inc. As such, it reinforces other data indicating that the giant US pay-TV market is now shrinking for the first time in the industry's year history.
The number of pay-TV households experienced a small decline in the fourth quarter, dropping below the million mark. Penetration of subscription video-on-demand services including Netflix increased. According to a new Total Audience Report from Nielsen, there were Media companies and Wall Street have been closely watching the decline in the number of pay-TV households because fewer pay-TV subscribers mean slower growth in distribution revenue for cable networks, which have been huge profit generators. Live linear TV viewing dropped but more slowly than in past quarters.